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About

From noise to form.

I'm Tiffany Zhang, a Multidisciplinary Designer focused on branding, campaign systems, and digital experiences. Designing across visual identity, performance marketing, UX/UI, and production systems with an emphasis on clarity, scalability, and cohesive communication.

Workflow

How I Work

Research
Strategy
Creative Direction
Optimization
Delivery

Capabilities

Tools, Systems & Capabilities

Brand

Brand & Visual Communication

Brand Identity Systems, Campaign Creative, Art Direction, Catalog Design, Editorial Layouts, Print Design, Visual Storytelling, Marketing Collateral, Packaging Design, Typography Systems, Cross-Platform Visual Consistency

UI/UX

UX/UI & Digital Experiences

Figma, Wireframing, Prototyping, User Flows, Design Systems, Information Architecture, Responsive Web Design, Usability Thinking, Interface Design, WordPress, Developer Collaboration, User-Centered Design

Campaign

Campaign & Performance Marketing

Meta Ads, Google Ads, A/B Testing, SEO Optimization, Analytics, Google Tag Manager, Campaign Optimization, Cross-Platform Advertising, Performance Monitoring, Audience Targeting, Creative Iteration, Lead Generation Campaigns

Motion

Motion, Content & Media

After Effects, Premiere Pro, Photography, Videography, Motion Graphics, Social Media Content Creation, Content Direction, Visual Asset Production, Digital Campaign Content, Short-Form Motion Design

Dev

Production & Technical Execution

Print Production, Vendor Coordination, Asset Optimization, File Preparation, Large-Format Print Design, HTML/CSS, Email Marketing Systems, Production Specifications, Website Maintenance, Quality Control, Marketing Asset Deployment

3D

3D & Spatial Visualization

Rhino 3D, SketchUp, AutoCAD, V-Ray, Enscape, Spatial Visualization, Technical Drafting, Architectural Modeling, Rendering, Product Visualization, Environmental Design Thinking